scale past your zip code
Small Business Success Strategist
Become the undeniable #1 in your market, the name customers see first and choose without hesitation, without bro agencies, chasing algorithms or piecing it together on your own.
You're the best-kept secret in your market.
Your regulars are obsessed. Your reputation in the community is rock solid. You might even have a waitlist on weekends.
But you're watching businesses that opened last year outrank you on Google. You're losing contracts to competitors whose work isn't half as good as yours — because their online presence is. And every time someone says "I wish I'd found you sooner," you think: how many people never found me at all?
You've tried to fix it.
Maybe you hired an agency that charged you $3K a month and couldn't show you a single new customer for it. Maybe you paid for a website redesign that looked great but didn't move the needle. Maybe you've got a social media manager getting you likes that never turn into revenue.
Here's what nobody told you:
Your website isn't the problem. Your customer journey is.
There are gaps between "someone finds you on Google" and "they become a paying customer". Every one of those gaps is costing you money.
Hey, I'm Alida!
I don't build websites.
I engineer the entire customer journey — from the moment someone Googles you to the moment they become a loyal, referring customer.
I've helped established local businesses
Go from 150 leads/year to 500+
With zero ad spend
Generate 900 bookings yearly from one website
Ranked #1 on Google, no ads
18x their website investment in a year
by optimizing every touchpoint in the customer journey
These aren't flukes. They're what happens when someone finally looks at the FULL picture instead of handing you a website and disappearing.
How We Work Together
The Diagnosis
I audit your entire customer journey — every touchpoint from Google search to booked appointment to repeat visit. I find exactly where you're losing customers and revenue
The Strategy
I build a custom plan for YOUR business, YOUR market, and YOUR growth goals. No templates. No cookie-cutter playbooks. A strategy designed for where you're trying to go.
The Build
I engineer everything — brand identity, website, SEO, intake systems, follow-up sequences, analytics — so it works as one connected system, not a pile of disconnected tactics.
The Partnership
I don't hand off a website and ghost. I walk you through everything, teach you how to read your own data, and make sure the system is actually working.
