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SEO-hh my god, what does that even mean?! SEO basics that won't overwhelm you.

Alida Lee • September 20, 2024

SEO is a free marketing tool for your business. Use it!

If you've ever wondered how some websites seem to pop up everywhere while others fade into the background, the answer is simple: SEO. Search Engine Optimization (SEO) is the secret sauce to making your website more visible on search engines like Google.


But what exactly is it, and why should it matter to your business? Let’s break it down.

What is SEO? SEO is the practice of optimizing your website to rank higher in search engine results. When someone types in a keyword related to your business (like “nutrition coach” or “course seller”), SEO helps ensure your site appears near the top of the search results. It's like putting your business on the main street of the internet, so people can find you easily.


Why is SEO Important? More than 90% of online experiences begin with a search engine. This means that if your website isn’t optimized for search, you’re missing out on potential clients who are actively looking for what you offer. SEO helps drive organic (unpaid) traffic to your site, meaning more eyes on your products or services without having to pay for ads. It’s a smart, long-term FREE investment that can help grow your business!

How Can SEO Help Your Business?

  • Boosts Visibility: When your site ranks higher, more people will find you. Increased traffic means more opportunities to convert visitors into paying customers.
  • Builds Credibility: People trust Google. If your site ranks well, it builds trust with potential customers, making them more likely to choose you over competitors.
  • Improves User Experience: SEO isn't just about keywords—it also focuses on creating a fast, mobile-friendly, and user-friendly website. A better experience for your visitors means more time spent on your site, which leads to more conversions.


Need Help with SEO? If SEO sounds overwhelming, don’t worry. Our SEO guide has everything you need to get started. Whether you’re just launching your site or looking to improve your current rankings, this guide will walk you through simple, actionable steps to boost your visibility and get your site in front of the right people. Grab your copy today and watch your business grow!

Grab The Guide

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